Amazon Selling Tips – Colour, Colour, Colour


In addition to relying on product innovation, quality and fast service to win, the packaging is being more and more important. From the market point of view, packaging is the form of goods in the whole product, is a very important part of the content, through it can make consumers desire to buy, so as to stimulate consumption.

A survey of DuPont, the largest chemical company in the United States, shows that 63% of consumers buy goods based on the packaging of their products, and the color plays an important role in packaging because the vision is often the first senses in choosing a product. So, no big selling is not because your product is not of good quality, nor is your optimization ranking is not high, but only because you don’t have a proper color!